Board Game Arena

Any Strategic Advice for this game? I keep losing, and I'm trying to find a way to increase my win rate & ELO. What do top players feel are the best strategies? I'd imaging it is different for different player counts

most people focus on maximizing their points. I'd imagine good players would deny their opponents key animals that are needed. It might harm them a bit but this is a screwage game disguised as a friendly encounter will animal collection.