I also experience long loading times - but that was already the case before you invented the new logo.
Clicking "Community" or loading a player info often takes a long time (30-60 sec) while clicking "Play now" usually makes the site load fast.
When loading an open table it sometimes takes very long (1min+) so that I often go back to "play now" and try again. But sometimes it's loaded like in 1sec.
I tried the troubleshooting sometimes and even if i experience long loading times for a table the troubleshooting usually said everything is nice and fast. But this time the troubleshooting notices long loading times too:
Your browser is : Gecko / 5.0 (Windows)
Your operating system is : Win32
Your language is : en
Your BGA username (ID) : Silene (33357953)
Secured (https) enabled : no
You are using the following plugins (9) :
Adobe Acrobat
Java Deployment Toolkit 8.0.910.14
Java(TM) Platform SE 8 U91
Microsoft Office 2010
Microsoft Office 2010
Microsoft Office 2013
Shockwave Flash
Silverlight Plug-In
VLC Web Plugin
Simple static page loading ... OK
Javascript is enabled and working on this page ... OK
Trying to establish a simple request to boardgamearena.com ... OK (BGA answered in 84479 ms)
Trying to establish post a complex request to boardgamearena.com ... OK (BGA answered in 321 ms)
Trying to load images ... OK (BGA answered in 9 ms)
Trying to load CSS ... OK (BGA answered in 46 ms)
Trying to load scripts ... OK (BGA answered in 199 ms)
RESULTS
Everything is ok!
Average BGA server response time : 16968.8 ms (Very bad (abnormal))